Communication Projects
Literature analysis, Audience Analysis Study, Social Media Strategy, Social Media Analyses, & Client Pitch Projects
Please click on the title of each project to view.

This project includes insights, a social media analysis, research, a customer profile, Instagram strategy, impact, return on investment, and deliverables.
Literature Analysis
This literature analysis essay details a thorough analysis and research into how technological advancement affects human communication and interaction both in the present and in the future.


The Bachelor Franchise
This essay discusses overall themes in an audience analysis of the conversations in reality television audiences. This essay is a broader, more extensive analysis of a prior project that honed in on one particular season of The Bachelorette.
Fan Club Development
This project includes research, insights, objectives, strategies, tactics, deliverables, and evaluation plans for our client, the Greenville Liberty, which strategizes fan club development around the Greenville Liberty and Triumph with assistance from the Reedy River Riot club.


10/09/2022 - 12/03/2022 Analysis
This project analyzes a brand's social media acitivites over the course of just under 2 months. Each week is analyzed and notes are taken on the conversation and conversation. A broader social media listening analysis is conducted over the weeks finding the top influencers and accounts, comparing the sentiment, finding the problems, targets of improvement and implications, and a marketing plan.
10/08/2022 - 10/18/2022 Analysis
This project analyzes Disney's "Live" Version of the Little Mermaid. A deeper look into social media listening for this announcement contains a brief overview, sentiment, conversation, main Twitter contributors, key takeaways, marketing plan, goals, influencers, target audience, deliverables, and supporting data.
